This, I have to share.

Last month, one of my colleagues and I went to a tech event in a reasonably cool venue in San Francisco. It was followed by a reception. After giving me a sermon on how very important it is to network with the right people, he decided to lead by example. He attached himself to a foursome of rather old and worn looking people and started talking to a lady who looked like the leader of the group. After a while, it was apparent that he was not making much headway. This is the relevant part of the conversation as described by him.

So, What kind of knowledge management initiatives do you guys have?
Ah all kinds...
Anything interesting that you are doing?
I distribute leaflets for the UCSC (University of California, San Francisco)
Silence while my friend tries to recover.
Your friends too?
No, they just came for the food. Where is the food?
Umm...there is no food today. Only booze.

This week, I was to another expo in San Jose (for those who don?t know; its about 50 miles South from San Francisco). And the same lady was there. Gently sipping white wine and nibbling at some cheese. She had different companions this time.

I am glad that someone has finally gotten the better of the PR companies.